Jeff Molander, Founder
Are you/your sellers telling stories, building trust, educating, adding value -- only to get silence?
You're probably confusing marketing with sales copywriting.
There is a better way. But you can't know what to change without knowing why current tactics aren't working. These are your blind spots.
Let's find and fix them -- then replace with fresh, community-vetted tactics.
Duration: 30 minutes each + Q&A
8 am PDST
9 am MDST
10 am CDST
11 am EDST
16:00 BST| 20:30 IST
YES recordings available!*
*Free for limited time.
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availability begins.
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**Unlimited viewing + transcripts.
WORKSHOP 1
Adding value with every message. Building trust by looking credible. These conventional tactics never started enough conversations to begin with. Lately? They're not working at all. These marketing best practices have become toxic to sales outreach success. You'll take away stronger, effective tactics our insider community of sellers is using instead... to provoke more response.
Free until June 26th @ 11 am EDST
WORKSHOP 2
How persuasive are your stories? Could your "social proof" be stronger? Storytelling's power is generally over-rated. Because most stories are told in a marketing context, too soon and neglect proper structure. Result: The story's persuasiveness vanishes. Are your amazing stories using selfish tone? Discover simple ways to crank-up effectiveness of case examples, testimonials and stories.
Free until July 3rd @ 11 am EDST
WORKSHOP 3
We've been told sending helpful content to prospects is an effective way to earn conversations with them... to start the buying journey. But times have changed. Even when information is useful & relevant, the act of offering (without being asked to) will cost you. Instead, you'll take away a copywriting technique to help customers feel the urge to ask. This starts more & better conversations.
Free until July 10th @ 11 am EDST
WORKSHOP 4
Following up trial, webinar or download leads quickly is half the battle. Earning sales discussions, at scale, is the tough part. Come discover a surprising reason why most sales & marketing follow-up strategies fail. What's the right mix of marketing drip messages and direct email from sellers? What should messages say? Why? You'll take-away a fresh, effective way to get inbound leads talking about buying.
Free until July 17th @ 11 am EDST
ON-DEMAND COURSE
Get 48-hour, free access to all four workshops. Or invest in the entire series as a course.
Limited to 48 hours after workshop airs live.
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**Unlimited viewing + transcripts.
“After the free workshop I immediately stopped including links in cold emails... Response skyrocketed with prospects asking for more information or calling me directly and I killed it in January 2020. Thanks, Jeff.”
John Catapano, Business Development
American Composites Manufacturers Association
"I’ve doubled my response rate thanks to your coaching. I would say it’s at 80% now. I never ask for a meeting straight away and this is also helping.
Lucy Merrick, Business Development
Modulr
About Communications Edge Inc.
We collect fresh, effective conversation-starting tactics used by extraordinary sales pros across 44 countries and dozens of industries... and share them with you. We provide access to community-vetted, effective, science-based outreach tactics you won't find anywhere else. We help you:
We know what's working—right now—to start client conversations. Learn more about us here.
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