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Exceptional outcomes demands exceptional skills. Reach beyond conventional practices. Get good at opening -- and advancing -- conversations with customers. Really good. Learn why provoking curiosity works -- and how to get started. Curiosity breaks the pattern. Sending helpful content to prospects is an effective conversation-starting tactic. Right?
Nope. In most cases it's not. Even when information is useful and relevant, offering -- without being asked to -- will cost you. Instead, break the patterns customers are used to seeing (see above!).
Duration: 30 minutes | Q&A: | Connect with Jeff
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