Miro Pobuda (Recruiting)
Miro is "niched out" and deeply experienced in what he does for clients. Lately, I've been helping him strengthen his communications technique to start conversations with candidates and new client prospects.
Miro helps a energy, infrastructure, oil-gas, construction and chemical companies find people. The best people. That's his niche. And his clients need temporary or permanent jobs filled. He's been at this for 10 years now... and has developed relationships with 80% of the top talent in Netherlands region.
Plus, Miro himself is an engineer. He really knows his market.. because he once worked in it himself.
As successful as he is, Miro never stops prospecting new business. And these days he is bringing a simple value to his potential buyers: finding the best talent, faster than they could do it themselves.
What Miro sells is simple enough to understand BUT it's not so simple to break through to decision-makers using the phone, email and LinkedIn. Click below to meet Miro and learn more about who he is calling on... the types of contacts he's looking to meet. Miro is calling on people who have gatekeepers... who don't answer the phone and don't much answer email either. So in the end, his challenge is like yours: Getting conversations started with candidates and potential clients using email.

Watch Miro's Workshop
Jill Hannon (IT staffing)
Jill represents a technology staffing company specializing in contingent staffing. She also helps with staff augmentation when her client's IT projects start to get bigger. She specializes in helping find application development and ERP talent for her clients. As successful as she is, Jill never stops prospecting new business. These days she is bringing a simple value to his potential buyers: finding the best talent, faster than they could do it themselves. She has already been putting many of my tips to use. So we'll give you a peek at what she's been up to so far. Then I'll make her drafts even more provocative.. more likely to create responses.

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John Taggart (IT Recruitment)
John Taggart is with Synapse Business Systems out of Fairfax, Virginia. John is up in Holland Michigan area helping Synapse break into this region. Synapse is in IT recruitment. He helps organizations find the right people at the right time… with short or long term contractors, contract-to-hire, direct hiring and executive search services. John is like you... calling on decision-makers with gatekeepers... who don't answer the phone and don't much answer email either. So in the end, his challenge is like yours: Getting conversations started with potential clients using email messages. And getting more meetings set with customers. Join John and Jeff and watch as we take-on John's challenge in creative ways that will surprise you!

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Susan Hamlin (Business Development Specialist)
This session features Susan Hamlin and, at the very end, Chris Griffiths. Susan sells staffing solutions to large corporations. Chris sells background checks to employers. We spent most time with Susan who is representing Manpower… an established workforce management business. The company operates globally and has been around since 1948... providing staffing to all sorts of industries and companies. Susan is confiding in us... she feels like she's in a rut. On the positive side she's had a successful career in staffing for 37 years… so she's seen a lot of change and knows the trends. But she needs to hit refresh on her communications technique to get through to C-level and mid-management decision-makers at larger organizations. Watch as we take her to new heights in communications skills -- creating more new client conversations.

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Skip Freeman (Internet of things, Recruiting)
Join Jeff as he helps Skip Freeman and his team start more conversations with candidates. Yes, we discuss new business development (client prospecting) but most of this session focuses on starting conversations with difficult-to-engage (often happily employed) job placement candidates. BASI is focusing heavily on one vertical niche where client demand is highest. BASI helps building automation tech companies and smart device manufacturers attract and retain talent (among other services). If you're familiar with The Internet of Things that's the market we're talking about. Skip and his team help businesses meet up with the right talent to create and deliver smart products. Skip is no spring chicken when it comes to practicing the Spark technique concepts. He's also a seasoned recruiter. His entire team is. Tune in and swipe new conversation-starting ideas from this dynamic session.

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Gil Bivens (Recruiting)
Join Jeff as he works with Gil Bivens of CorTech International, a privately owned, full service staffing firm. Gil is rapidly adopting Spark Selling technique principles but needs more refinement. He's open-minded and rapidly changing-up his communication technique to separate from the pack. We quickly work to eliminate a few lingering rookie weaknesses… and breathe new creative life into Gil's approach. Join us as we work diligently to start conversations with decision-makers in Gil's specific target markets.

