Provoke conversations rapidly

with coaching.

Individual Coaching

sales communication strategy

1 Message Consult

You supply one under-performing message, we strengthen it.

Sending personalized outreach to C-level/owners? Mid-managers or end customers? 

Your coach diagnoses weaknesses and recommends copy to spark customers' curiosity & provoke response.

sales communication strategy

Transformation Coaching

Meet online with a coach who owns your challenge -- 100%. 

Take away a customized outreach strategy and tactics you can apply right away.

Includes Gold Spark Selling Academy membership to help rapidly draft initial messages.

Usually lasts 2-3 weeks depending on your commitment.

How does coaching work?

Jeff will take ownership of your challenge with you. He will research your business challenge and provide experience-based advice via:

  • Interactive (Google Docs) Questionnaire and Google Slides (message creation)
  • Email exchanges
  • Screen shared zoom sessions
  • Screen recorded video reviews
sales communication strategy

Team Transformation

Take away a customized, curiosity-focused outreach strategy everyone immediately applies.


Customized to your team's challenges, customer profile.


2-3 Months of coaching ensures transformation, habit formation.


On location or online. Jeff co-owns your team's challenge. 

sales communication strategy


Live and virtual/on-demand. Access classes & coaching from anywhere, any time.

sales communication strategy

On Location

We come to your office, annual sales kick-off (SKO) or live event. Teams immediately apply what they learn before leaving.

sales communication strategy


Always the best choice. Live learning combines with on-going coaching delivered online.

Contact us to learn more.

Transformation = Results, not theory.

sales communication strategy

My team is applying Spark Selling across all areas...

At first I was skeptical. I’ve hired a lot of consultants. You are the first to grasp my business and target buyer. My team is applying Spark Selling across all areas of customer interaction. Results have been tremendous as we call on Fortune 500 call center executives.


sales communication strategy

Your approach is unorthodox but...

Jeff, you were the first willing to invest time... understand our business and engage with my team prior to the live keynote & workshop. It made our time together highly productive. Your approach is unorthodox, but has already proven to deliver meetings for us.

Mark Sneider // Founder & President - RSW/US

sales communication strategy

You took time to understand our organization and gave rules to apply...

We decided to bring email copywriting know-how in-house with our investment in Communications Edge's guidance. You took time to understand our organization and gave rules to apply -- both in emails and other areas of marketing collateral. The results have been incredible. Our CEO started securing meetings after the first emails were sent out. We continue to see positive results using a scalable, yet personal, approach. Our investment is paying off and the time saving has been huge. Plus, we now possess the internal skills to speak to potential customers words they relate and respond to!

Emma Carré // Marketing Specialist - PROTO PARTNERS

sales communication strategy

We're more confident, productive.

Jeff, you give me and my team confidence... the ability to know what other sellers are doing, how they are changing and improving results. Your course and membership is giving us a 360-degree view of effective sales communication practices, across multiple industries.

Brian Berlin // Director of sales, Augosoft